A bakery or caterer app: orders, pickup and what’s new

A bakery or caterer app means orders without queues and without phone mix-ups: the Christmas log reserved, Saturday’s platter paid for, pickup at the chosen time. It starts at €19 a month.

24 December, 9 am. The phone never stops, the queue spills onto the pavement and someone asks whether the cake they ordered “last week, under Martin” is ready. With an app, every order is written down, paid and sorted by pickup time.

Why a bakery or caterer needs an app

Your customers come back often, sometimes every day. That’s exactly what an app needs: it stays on the home screen and becomes the reflex to order, reserve or see what’s new. And every order placed online is one less call during the rush.

What a bakery or caterer app contains

The menu and orders

Bread, pastries, cakes, platters, buffets: each product has its photo, price and options (6 or 8 portions, with or without an inscription). Customers pay online by card or Apple Pay, or at pickup.

In-store pickup or delivery

Click and collect at the chosen time, or delivery within your area, with a price per zone. For a caterer, it means platters for a birthday or a business lunch without endless emails.

Holiday orders

Christmas logs, king cakes, Easter chocolates: open pre-orders three weeks ahead, close them when your production is full. No more paper lists, no more forgotten orders.

Today’s bread and new arrivals

“Fig bread this morning”, “Strawberry cakes are back this weekend”: a news post or a notification is enough to bring food lovers in.

Opening hours and closures

Hours, closing days, summer holidays: always up to date, visible in one tap.

Loyalty without a stamp card

A promo code for the first order in the app, an exclusive offer on a special day, a Friday notification for the weekend platter: enough to turn local customers into regulars. See keeping your app users coming back.

Where to start

1. Products already ordered by phone: birthday cakes, platters, wedding cakes.
2. Opening hours and closures: the question you’re asked most.
3. Holiday orders: open them three weeks before Christmas and announce them in store.

No need to put the whole shop window online on day one. Everyday products sell very well over the counter. The app is first for what’s prepared in advance: that’s where it saves the most time and avoids the most mistakes.

Getting customers to install the app

A QR code at the front desk, a link in your emails and a word at the right moment are enough. It’s all explained in how to get your app installed. Slip the QR code into every bag and onto the window, with an offer on the first order.

What a bakery or caterer app costs

No commission on your sales: what you sell in the app is entirely yours.

At Maymoune, every feature is included in all three plans, detailed on the pricing page:

• Starter, €19 a month: your web app, installed from a link or a QR code.
• Ultra, €59 a month: the same, plus the iPhone, iPad and Android app on the stores.
• Ultra Lifetime, €2,999: one single payment, with publication on the App Store and Google Play included.

To go further, read the article on the click and collect grocery store, browse the guide by trade or check the FAQ.

Frequently asked questions

Can customers order and pay online?

Yes, by card, Apple Pay or PayPal, or pay at pickup.

Can I offer pickup at a set time?

Yes, with click and collect. Delivery within your area is also possible, with a price per zone.

Can I open pre-orders for the holidays?

Yes. Holiday products go live when you choose and come down when your production is full.

Is there a commission on sales?

No. What you sell in the app is entirely yours.

How much does the app cost?

€19 a month for the web app, €59 a month with the iPhone and Android apps, or €2,999 once and for all. Details are on the pricing page.